Pillow Case Project International Pilot Peru: Video Case Study

In December 2014 we went to Peru for American Red Cross/ Global Disaster Preparedness Center as part of the evaluation team. Purpose was to develop a knowledge-rich video case study about the adaptation, implementation and results of the Pillow Case Project in Peru for use by other Red Cross chapters in Peru as they scale up, as well as by other countries considering the project. Six countries were part of the initial international pilot funded by Disney with more than double that number of participating countries anticipated for 2015. The Video Case Study is intended to be an evaluation and knowledge management product that informs design and implementation from country to country. The opportunity exists to develop additional videos from all the footage we captured and interviews we conducted, more targeted for advocacy and communications. Quimera has also constructed the initial installments for a video-based KM archive for the project based on the raw footage collected in the field.

The inclusion of a video drone as part of the equipment mix was a first for Quimera, very exciting. Aerial footage of the the earthquake and tsunami affected communities offered a very powerful perspective and helped to provide important visual context to the project.

One again Taylor Krauss was part of the Quimera team, and brilliant as always.

Click here to watch the full length Video Case Study.

Latin American Youth Center: Tobacco Prevention

Quimera worked with a team of young people from LAYC to develop a community intervention to help decrease tobacco sales to minors. The strategy included the development of an educational video, conceptualized, produced and edited by the youth team. Quimera trained the team in basics of documentary film making, concept development, interviewing techniques, production and editing, guiding the team through the entire process. The team then took their educational video out to the community, targeting neighborhood shopkeepers, owners and employees, letting them better understand the health risks to young people from smoking as well as the local laws (and penalties) regulating tobacco sales to minors.

This is a snippet from the video report created by Quimera following the team throughout the project. The full version of the project video can be seen here.