UBELONG co-founders and Expedition Leaders Cedric Hodgeman and Raul Roman led ten highly-qualified professionals through a rigorous research journey to understand the impact of international volunteers in the most popular volunteer destination in Latin America. Most of the footage from the field was taken by Raul Roman on a handheld video cam.
The team’s work was rooted in rigorous social science methods. The research design incorporated a variety of qualitative data collection tools, including structured and unstructured interviews and participant observation. With the support of Quimera, the team also used video ethnography to better understand stakeholder motivations, attitudes, perceptions and behaviors.
In addition to preparing UBELONG and the expedition team to use video in their research process Quimera worked with UBELONG to develop a “video report”, parallel in structure to the text-based report, documenting the research expedition as well as presenting key findings.
The video report, entitled “People to People” is divided into five chapters, this being the first.